Label-based ratings · 2026 edition

Fertility supplements, scored on the label.

We read the supplement facts behind 10 fertility brands and score each one on cost, ingredient quality, and fertility targeting, so you can compare conception formulas for her and for him in one place.

  • 10 brandsranked side by side
  • 30 sub-scoresbehind the rankings
  • NIH ODS, CDC, Cochraneevidence sources
  • October 27, 2026last reviewed

01Quality ranking

Top fertility supplements, 2026

Each brand gets three sub-scores from 1 to 10. The overall score weights cost at 25%, ingredient quality at 35%, and fertility targeting at 40%. Brands with the same score share a rank.

  1. #18.3Eu NaturalConception formulasCouples trying to conceive who want a dedicated 2-capsule formula for each partner.Highly recommendCost9Quality7Targeting9
  2. #18.3WeNatalCouples prenatalsCouples who want a prenatal for each partner, with Egg Quality+ available as an add-on.Highly recommendCost6Quality9Targeting9
  3. #38.2TheralogixCertified fertility vitaminsBuyers who want a specific NSF content claim on both a preconception vitamin and a men's formula.Highly recommendCost7Quality8Targeting9
  4. #48.0FullWellDietitian prenatalsA buyer who will read a prenatal panel and can add the men's multi.Highly recommendCost8Quality9Targeting7
  5. #48.0PerelelStage packsBuyers who want the formula to change by stage and can add a men's pack.Highly recommendCost8Quality8Targeting8
  6. #67.8NeededPractitioner prenatalsBuyers who want printed prenatal doses and will add iron and omega as separate products.RecommendCost9Quality9Targeting6
  7. #77.7Bird&BeDaily packetsCouples who want a daily sachet and may add a 600 mg CoQ10 dose.RecommendCost5Quality8Targeting9
  8. #87.6Fairhaven HealthFertility catalogsShoppers comparing many fertility SKUs, including FertilAid, FH PRO, and FertileCM.RecommendCost9Quality6Targeting8
  9. #97.0RitualEssential prenatalsSomeone who wants a short prenatal list and is not shopping for a men's formula.RecommendCost9Quality9Targeting4
  10. #105.3NatalistStarter kitsOnly if a current seller still stocks the old packets. The brand site no longer reads as an active shop.Conditional recommendCost6Quality5Targeting5

Scores last updated October 27, 2026. Band names describe a score range, not a medical endorsement.

Read the full report →

02Method

How the score is built

Three inputs, weighted toward what matters most while you are trying to conceive.

Overall score=25% cost+35% ingredient quality+40% fertility targeting

25%

Cost

Published price of the main product. Under $40 a month scores higher than a $60 or $100 routine.

35%

Ingredient quality

Whether forms and amounts are printed. A proprietary blend scores lower than a full panel.

40%

Fertility targeting

Whether the formula is built for conception, including folate and a real split for both partners when that is the product.

  • Highly recommend8.0 or higher
  • Recommend7.0 to 7.9
  • Conditional recommend5.0 to 6.9
Read the methodology →

03Before you buy

Nutrients worth checking on a conception label

The nutrients that matter most while you are trying to conceive, grouped as vitamins, minerals, other nutrients, and botanicals, and tagged with the pillar each one supports. Amounts are adult reference intakes from the NIH Office of Dietary Supplements and the CDC, not a personal dose.

  • Cell qualityEgg and sperm quality.
  • Hormone balanceOvulation, cycles, and the hormones behind them.
  • Nutritional foundationThe everyday vitamins and minerals both partners need.
NutrientSupportsWhat to look forGood to know
Vitamins
FolateNutritional foundationCell quality400 mcg a day, started at least one month before trying. Labels list folic acid or L-methylfolate, in mcg DFE.L-methylfolate is the active form and does not need converting, a common choice with an MTHFR gene variant. The adult upper limit is 1,000 mcg of folic acid from supplements.
Vitamin B complexNutritional foundationB2, B6, and B12 each listed with an amount. Adult reference intakes are 1.1 mg of B2 for women and 1.3 mg for men, 1.3 mg of B6, and 2.4 mcg of B12.B12 is needed for DNA synthesis and healthy red blood cells. The adult upper limit for B6 is 100 mg a day.
Vitamin DNutritional foundation15 mcg, which is 600 IU. That is the adult reference intake.Low vitamin D is common. A blood test shows your level before you take a higher dose.
Minerals
IodineNutritional foundation150 mcg a day. The American Thyroid Association recommends it for women planning a pregnancy.Many formulas leave it out, so check the label.
IronNutritional foundation18 mg is the reference intake for women 19 to 50.Extra iron is not needed if your stores are already high. A blood test can tell.
SeleniumCell qualityHormone balance55 mcg a day is the adult reference intake, and 60 mcg during pregnancy.The body uses selenium to make proteins involved in thyroid hormone metabolism, DNA synthesis, reproduction, and protection from oxidative damage. Trials on sperm quality are mixed. The adult upper limit is 400 mcg.
ZincCell quality11 mg is the adult male reference intake. Most men's conception formulas list it.The adult upper limit is 40 mg a day. More is not better.
Other nutrients
CoQ10Cell qualityListed in the main bottle, ideally with the form (ubiquinone or ubiquinol) and the amount.Studied for egg quality in IVF and for sperm quality. Some brands sell it as a separate add-on.
DHACell qualityNutritional foundationDHA listed in mg. Adequate intakes are set for omega-3s as a group, 1.1 g a day for women and 1.6 g for men, with no separate amount for DHA.DHA is especially concentrated in the retina, brain, and sperm. During pregnancy, the recommended seafood intake is 8 to 12 ounces a week. Some brands sell DHA as a separate omega softgel.
Myo-inositolHormone balanceGram-level amounts, often next to cycle botanicals such as vitex.Studied most for ovulation and cycle regularity in PCOS.
BotanicalsPlant extracts added for hormone balance, usually in a formula for one partner. None has a reference intake, so look for each herb listed on the label.
Vitex (chasteberry)For herHormone balanceListed as vitex, chaste tree, or chasteberry, ideally with its own amount.Studies of low to moderate quality suggest it may ease PMS symptoms such as breast tenderness. There is not enough reliable evidence to know whether it helps with infertility, and it may be unsafe during pregnancy.
ShatavariFor herHormone balanceListed as shatavari or Asparagus racemosus root.A women's reproductive tonic in Ayurvedic medicine. A 2018 review proposes that it may help with hormonal imbalance and egg quality, and calls for more studies.
AshwagandhaFor her and himHormone balanceListed as ashwagandha or Withania somnifera root, sometimes as a branded extract such as KSM-66.Research suggests the extract may lower stress, anxiety, and cortisol. It might affect thyroid function, and some experts advise against it during pregnancy.
Tongkat aliFor himHormone balanceListed as tongkat ali, longjack, or Eurycoma longifolia root.A 2022 meta-analysis of 5 randomized trials found higher total testosterone in men who took it. The authors say more research is needed before clinical use.
TribulusFor himHormone balanceListed as tribulus or Tribulus terrestris fruit.Sold to raise testosterone and luteinizing hormone. In a small trial cited by the NIH, men aged 20 to 36 who took it for 4 weeks showed no rise in either hormone.

Sources: the CDC folic acid page; the NIH Office of Dietary Supplements fact sheets on folate, riboflavin, vitamin B6, vitamin B12, vitamin D, iodine, iron, selenium, zinc, omega-3 fatty acids, ashwagandha, and supplements for exercise, which covers tribulus; the NCCIH page on chasteberry; a 2018 review of shatavari; and a 2022 meta-analysis of tongkat ali. CoQ10 and myo-inositol are covered in our research notes.

05Evidence

What the research says

Plain-language summaries of the studies behind the most common conception ingredients.

Public-health guidanceCDC and NIH ODSFolate before conceptionThe CDC advises 400 mcg of folic acid a day for anyone who could become pregnant, starting at least one month before trying. Many conception formulas use L-methylfolate, the active form of folate, which the body can use without converting it first.Folate while trying to conceive400 mcgDaily amount1 monthWhen to start1,000 mcgUpper limitMeta-analysis6 RCTs, 1,529 womenCoQ10 and egg quality in IVFA 2024 review of six randomized trials found a higher clinical pregnancy rate, more eggs retrieved, and fewer cancelled cycles when women with diminished ovarian reserve took CoQ10 before IVF or ICSI. The odds ratio for clinical pregnancy was 1.84.Clinical pregnancy, CoQ10 versus control1.84, 95% CI 1.33 to 2.53Meta-analysis10 RCTs, 601 womenMyo-inositol, ovulation, and PCOSA 2018 meta-analysis of 10 randomized trials found that inositol more than doubled the ovulation rate and made menstrual cycles more frequent in women with PCOS, compared with placebo. Evidence on pregnancy and live birth is still limited.Ovulation rate, inositol versus placebo2.3, 95% CI 1.1 to 4.7Cochrane review12 RCTs, 1,283 menAntioxidants for male subfertilityA 2022 Cochrane review found a possible increase in live birth and rated that evidence very low certainty. The authors' own conclusion is that the evidence is inconclusive. The men in the trials were already at a fertility clinic.Live birth in the Cochrane trials16% without · 17% to 27% with antioxidants

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